Rebranding a Tea Company

BRIEF

The client wished to rejuvenate their brand, which was untouched since 1995. Emphasis would be placed on 'healthy living'.

CONCEPT

To lead a healthy lifestyle, one must attain a certain state of mind- and the drive to maintain it. The brand 'Esufally Wellness' was abbreviated to 'E' and 'W' and harmonised.

COLLATERAL

A company profile, refreshed with the new brand colors, along with a re-envisioned website with immaculate UI & UX was launched along with the brand.